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No matter print a cheap magazine or a high-end magazine, paper choice is very important. Let us select the right paper type and weight to print your magazine.
Magazines usually include two major categories. One is called consumer magazines, and the other is called customer magazines.
Consumer magazines aim to guide consumption trends of the public. They can be divided into four categories: 1. Apparel & Lifestyle Magazine, such as ELLE, Vogue, etc. 2. Travel and Nature magazines, such as Conde Nast Traveler, World Travel, etc. 3. Home & Decor magazine, such as Architectural Digest, Rue, and so on. 4. General Current Affairs Magazine, such as TIME, Current Affairs, etc. Customer magazines usually introduce products and provide services to the public. Usually, it is more common for automobile manufacturers, airlines and retail chain stores to send product or service information to various users.
Different type of zine printing, the paper type is distinct. Magazine publishers usually choose a paper based on the positioning and attributes of the magazine. Generally speaking, high-end Apparel & Lifestyle-themed magazines mostly use coated paper and medium-coated paper. High-quality monthly and professional magazines use medium-coated paper and high-whiteness light-coated paper. High-quality monthly and weekly magazines often use high-white light-coated paper and light-coated paper. Weekly and comprehensive magazines with large circulation often use light-coated paper and uncoated paper.
If for fashion magazines printing, they are mainly aimed at high-end consumer groups. So the paper is relatively high end, and the printing is extremely exquisite. Most of them are mixed with pictures and texts, and most of them are pictures. In this regard, "ELLE" and "Vogue" are the most representative. This type of magazine was originally born as an advertising brochure for high-end luxury goods, and later had content topics to make the advertising brochure look better. Thus, to make the advertisement quality look better is the printing requirement of such magazines.
The reason for using coated paper is that the color reproduction is better. It is very suitable for offset printing and is the first paper choice for fashion magazines. So for such of high-end fashion magazine printing, often select 128gsm, 157gsm, etc. coated paper or matte art paper.
Printed in china, matt paper is also widely used in fashion magazines. Because this kind of paper is not reflective, which helps to protect eyesight. Although the color performance of matte art paper is not as good as coated paper, the fineness of the pattern is far superior to coated paper.
If for comic magazine printing, it uses more colors and is the favorite of young people. Such zine printing will choose offset paper that is easy to read and non-reflective. Paper weights often select 80gsm.
If for catalog and travel magazine printing, they often need higher color reproduction. So often choose glossy coated paper or matte art paper. Paper weights often use 80gsm,105gsm,128gsm.
For financial journals and medical journals printing, often select matte art paper or uncoated paper, so for convenient to read.
High circulation magazines and product catalogs often use 70-90gsm of paper. Higher quality monthly magazines use 80-100gsm. Professional magazines and customer magazines use 70-150gsm. High-end magazines use 128-200gsm coated paper.
But the paper weight often depends on your size, page counts and binding. Such as your magazine size is 8.5" x 10", and the page count is less than 32 pages. If you want to do perfect binding, it need 200gsm coated paper to achieve the requirement of minimum 3mm spine width.
If you like bright and eye-catching, high-gloss printing effects. We often recommend high quality gloss-coated paper. If you like a durable and textured feel, we often recommend matte art paper and offset paper. For cheap and have a large circulation printing, often recommend lightweight of coated paper for commercial printing. But meanwhile, it is also necessary to choose the suitable ink for printing.
Both coated paper and light-weight coated paper are not environmentally friendly and can not be recycled. The processing process will also cause considerable pollution. After the wave of magazines pursuing high-grade paper and multi-color printing. Now many magazines are returning to the road of rational thinking. Currently, magazine paper is developing in the expert direction of low weight, good whiteness, and printability. Which can not only reduce the amount of paper used, but also save further by reducing shipping costs. Besides, using light paper weight paper can basically not lower the use value of the magazine and reduce costs at the same time. More importantly, it can save resources such as wood and contribute to the sustainable development of society.
Apart from fashion magazines, such as Vogue and automobile magazines that need to vividly reflect natural objects. General magazines, especially current affairs, professional and technical magazines, use light-coated paper is cheaper than coated paper. It is more suitable to use light coated paper with a slightly worse printing effect than coated paper.
Conclusion
No matter you do cheap magazine printing or high-end magazine printing, the paper choice should be based on your size, page count and binding to consider.
Every year, many publishers still print various of magazines for sale. But in recent year, since the price of raw material and shipping is increase. Meanwhile, the cost of magazine printing is also increased. For publishers, how to do cheaper magazine and then let it earn more money is the key. So how to achieve it? Combine with my years of magazine printing experience, I sum up below 6 points.
1. The choice of binding style
For cheap printing magazine, the hot popular binding methods are saddle stitched and perfect binding. What is the difference between the two?
Saddle stitched has a short binding cycle and low cost. But the binding firmness is poor, and the iron wire used is difficult to bind thicker pages. So it is suitable for the magazines under 32 pages.
Perfect binding. Also called glue back binding, glue binding. Because of its good flatness, low cost, high efficiency, fast publishing, and easy readers to turn over. Many cheaper magazine printing uses this binding method. Perfect binding is a widely used binding process in doing low cost magazine.
2. The choice of printing magazine paper
For cheap magazine printing, paper choice will affect your magazine quality. Different paper, the printing effect is very different. In Book Printing China, to bulk print the low-cost magazine printing with high quality. Most printers often choose the common glossy art paper and matte paper. Because the cost of brand paper is higher than common paper.
Use glossy art paper to print the cheaper magazine, which makes the patterns look more bright and enrich. And use the matte paper to custom magazine, which makes it touch more high-end and texture. Since matte paper is not as bright as glossy art paper. Matte paper is not easier to cause reading fatigue. It can give a better reading experience to the readers.
3. The choice of printing quantity
To do cheaper magazine printing, the printing quantity is the key to decide the price. That means you print more, your price is more cheaper. So if you want to print magazines cheaper, you do better bulk print.
4. The choice of crafts
To print a cheap magazine, the more complex the craft is, the high cost is. So the craft is more simple, the price is more cheaper.
5. The choice of shipping way
For bulk print cheaper magazine, the choice of shipping way is also very important. Compare to shipping by air, shipping by sea or by railway will help you save much cost.
6. The choice of printing company
As we all know, different printing company whose quotation is different. Select a right printing company will help you save a lot. ChinaPrinting4u as an over 25 years of professional book printing company. We can favor by thousands of clients for over years. Since our price and quality are more competitive than other suppliers. If you are seeking for cheap magazine printing services. Chinaprinting4u is your optimal cooperator. Select us to print your magazine, we can help you save a lot.
Compared with traditional printing, the printing process of digital printing is more simple. While it doesn't completely drop the need for traditional printing. Digital printing offers a more green and cost-effective printing method to book printing companies in China . Compared with other printing methods, digital printing is more "green". To achieve green environmental protection, digital printing is the best choice.
Computers and digital printing have made the printing industry greener than ever before. The benefits of applying digital processing are evident in the various printing processes. Where chemicals are often used. We can see the fact that digital printing has a great influence on prepress and other fields. The United States recently published "Print News" weekly. Who published "Digital Printing: Make printing greener".
Why say digital printing makes printing greener?
Check out the below to find the answer
1. Digital printers can cut air pollutant emissions
What is the biggest impact of printing on the environment? After any material passes through a printing press or prepress operating system. It becomes either a product or a waste product. That is to say, every piece of raw material we use to produce prints is to some extent a waste maker.
Air pollution from the use of ink solvents, coating fluids, and dampening solutions. Cleaning solutions, along with hazardous waste from these inks and solvents. Press cleaner residues and film cleaning, plate making, and cleaning systems generate wastewater. All these waste streams can cause great harm and damage to human health. And the ecological environment inside and outside the factory.
But, with the use of digital prepress technology and printing presses. Many harmful substances can be avoided or produced in very small amounts.
First of all, we can see the environmental protection potential of digital printing from billboard printing. And staples poster printing market.
Screen printing machines occupy a big market position in billboards and poster printing. Which need the application of solvent or water-based inks, UV-curable inks and coatings. Yet, the pollution problem does not occur in product printing. But in the screen cleaning process after a job is completed or after a working cycle.
Screen printing equipment is generally cleaned with solvents in cleaning potions. Often, it is necessary to use a strong concentration of solvent to dissolve the dry ink. Which is very harmful to the body. The solvent gas in the cleaning area and the printing workshop needs an exhaust system to discharge these harmful gases. So handling the cleaning solvent of the harmful waste must obey the relevant government regulations. Thus, small screen printing machines have a lot of hazardous waste disposal problems.
With the advent of giant-format digital press. Which solves the problem of printing widths from 30 inches to 17 feet. Inkjet presses are now very capable of printing posters and billboards. While also minimizing air pollutant emissions. In fact, in some states of the US have excluded digital printing from the provisions of clean air laws. UV-curable inkjet printers make a great contribution. To reduce the impact of printers on physical health and the external environment. So when evaluating the benefits of purchasing a digital printing or prepress system. Remember to factor environmental costs and health needs into your ROI.
2. Digital technology can reduce the cost of industrial waste disposal
Cheap label printing is another beneficiary of digital printing.
Gravure technology and flexo printing technology of narrow web rotary printing need liquid ink. The solvent or water in it contains many chemical additives. Such as glycols, and some printing machines use UV curing ink. But the final procedure of each job must clean the inkjet table. And transfer the cylinder with a print cleaning solvent. Here we also have to face the problem of air pollution emissions and hazardous waste removal. Digital printing presses no longer need solvents or other cleaning solutions. Such as water-based inks to clean the printing press. So the result is a significant reduction in exhaust and waste emissions.
Lithographic printing machines, especially those with smaller print runs. Which have applied digital printing to drop dampening liquids. Blanket cleaning cloths and a considerable part of startup waste. Digital printing eliminates the printing plate preparation. Thereby making exposure and the generation of waste in the prepress system reduced. Needless to say, digital processing effectively mitigates the environmental damage of printing.
3. Digital printing does not need making printing plates.
Digital prepress has also revolutionized workflows. Darkroom chemicals were once a deadly hazard in wastewater. Because of the amount of silver in the film and the nature of the developing chemicals. But that's gone forever. With computers to plates, traditional printing does not need to use film as a medium to make printing plates. And with direct printing, digital printing machines do not need printing plates.
4. The use of recycled paper in digital printing can save landfill space. And reduce energy and water use in the paper making process. "China Printing Industry Annual Report"
Digital printing employs more eco-friendly processes. Such as waste reduction, and the use of recycled materials. More important it has minimal to no environmental impact. Digital printing reduces printing costs and reducing printing waste. While equipment operations have a positive impact on our environment.
In recent years, digital printing common use in different kinds of printing services. Such as cheap magazine printing, poster printing, booklet printing, and so on. Many people will say, digital printing is more green than traditional printing. Is that mean it can replace traditional printing?
Although digital printing as a green printing method has many advantages. But can digital printing replace traditional printing? The answer is not. Digital printing is currently more inclined to serve traditional printing rather than compete.
